Déjà Vu

Project Overview

Inspired by the Henry Jaglom film ‘Déjà Vu’, the story centers on the theme of following your heart and trusting one’s intuition. The underlying subtext of our story for the Patina residence is about this innate feeling of familiarity, Déjà Vu. It is one of my favorite films about odd coincidences that seem to align with destiny. With this theme in mind, our marketing visuals mirrored scenes that are staged as memories. These memories are taken from the perspective of the mother remembering when her kids were younger.

Kierkegaard

“To cheat oneself out of love is the most terrible deception, it is an eternal loss for which there is no reparation, neither in time or eternity.“

These are the moments you will always remember, living at Patina.

patina kowloon

Architects Tsao & McKown Designs Patina, located at 18 Junction Road in Kowloon City.

patina kowloon

“Illusion is the scent of something real coming close.“  

Starting a family is one of life’s major decision.  It is the beginning of cherished memories to come − from a baby’s first steps to their very first day at school.

patina residence
MARKETING BROCHURE
patina residence
patina residence
The film Déjà Vu is a love story of knowing whole-heartedly this is where you are meant to be.  Without questioning the why, my story for the Patina residence is a reflection of re-connecting the dots of the wonderful moments of ‘I feel I have been here before’.
SPECIAL THANK YOU TO OUR MODELS!
patina kowloon
Cliff & Rinka
patina kowloon
Kowloon Tsai Park, Hong Kong

Patina

A chapter of new beginnings. Cherish family memories at Patina.

Client: Phoenix Property Investors
Services: Set Design, Storytelling, Branding, Lifestyle Photography.
Agency: Four IV
Team: Stylist: Edith Chan ⎢ Set Designer: Sharon While
Models: Rinka Kawata, Cliff Tsang, Carlos Koo, Pikki Tsui

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